The Good, The Bad, and the Ads
In today’s world on online advertising, Google has become like McDonalds. Around every corner there’s an unholy blue “G” staring you down. They have controlled and dominated advertising online for years and will continue to do so for a long time.
However, Google has let a lot of us down time after time. We have watched as our honest friends get banned. It is hard to recover from a ban from adsense, but sometimes alternatives are easy to find. Many times you can break off from the rock you’ve been living under while earning with Adsense and discover more profitable companies.
Many times though, you get screwed over and lose money. Israel experienced this recently and thousands of others get banned everyday and lose millions of dollars, landing Google more profit. For many, the easy route is private advertising. Unfortunately in the world of weight loss blogs, there aren’t too many relevant private advertisers looking to invest in you.
Recently Israel tried out Adbrite, a company very popular in the contextual ad world. However for a blog like Israel’s, I advised him to get rid of them ASAP. They show some sexual explicit ads (which can lead reader’s astray) and are not very relevant to your content.
As you can see now, most of the Adbrite ads are gone from FMU, replaced with pretty and simple Yahoo text ads. Unfortunately, Yahoo has a bad reputation for their contextual ads “not being relevant“. I notice that on FMU and other sites using YPN, the ads actually are pretty relevant to the main topic of the site.
However it is too early in YPN’s life to judge them. When the network grows and is eventually opened to the entire world for public use, we’ll have to see if it can truly compete with Adsense.
Israel is still in need of advertisers who can help him fund FMU to keep it running strong. If you’d like to advertise on this site, contact Israel immediately.
This guest post has been made possible by Fat Kid Unleashed dot Com.
Isreal,
Consider signing up for Text link Ads. Though many bloggers have been shying away from them the combination of text links, private ad sales and google allow me to make a nice profit from my blog.
Thanks for the email, I will look into it more, but I have many of these things already implemented.
Its a shame that big companies do stuff like that to people just to line their pockets.
Yes, I lost a lot of revenue because of that. A LOT.
A fellow blogger got rid of his adsense ads and just concentrated on affiliate products. So instead of making a few cents per click, he now makes more than $10 depending on the affiliate product he has on his blog. The downside is that he only gets a few sales a month.
good for him. every little bit counts.
The web community has been asleep while Google has gotten more and more powerful and greedy.